Monster truck hearse made out of cardboard advertises a music video

American rock/ art group “they might be giants (TMBG)” commissioned Paul Sahre’s graphic design and illustration office to create the cover art for their 2011 released song “Join us.” One of the proposed images was a monster truck hearse, whose danger aura captured the band’s attention. It was chosen for the final graphic that would characterize their project. A pink hearse model was sanctioned for the band’s “when will you die?” official music video.

Cardboard monster truck

The band thought it would be a good idea to produce a video showing the entire process of building a monster truck hearse. Therefore, they decided to create a step-by-step instructional video on how to create a monster truck hearse to advertise the band. The hearse was estimated to be completed in two weeks, but it took four months for completion.

The structure required 30 poster tubes for support that were attached to 6000 square feet of cardboard. Hot glue guns and wheat paste (made from 20 pounds of flour) was applied to join the printouts to the cardboard. They made sure that every aspect of the hearse was sturdy and durable. The group tested 5 feet tall wheels before fastening them to the body as well as examined other sections of the cardboard model. Its outer skin was printed at A toA solutions studio and more than 40 hours were spent on printing the 3400 percent scale image of the downloadable PDF.

With the dimensions of 13 x 13 x 22 feet, the sculpture weighed 500 lbs and took 8 people to handle it. The entire venture for the hearse and video production costed $10,000. It was crushed in 5 minutes and the parts were recycled responsibly at the T N T scrap in Brooklyn.

Via: Designboom

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